Business
Communication (70 hours)
This
Course Module:
1.1 Conflict Management.
1.2 Public speaking skills.
1.3 Corporate Communications.
1.4 Skills of tough business
negotiations
1.5 Mediation techniques in the
business.
1.6 GR Company and the role of
leader.
Business Communications - one
of the most important management tools now. Communication and dialogue, in
principle, are synonymous, however, between these concepts there is a big
difference. If the communication between people - is mostly a psychological
phenomenon, communications are divided into categories: personal,
informational, organizational, and economic and others.
A competent manager should keep
in touch with customers and partners (present, past, potential), peers,
experts, the media, opinion leaders. Ways of interaction may be different, but
the results of communication directly determine the company's profits. The
talks, orders, advertising posts, texts, letters, explanations and press
conferences in many ways form the internal and external business activities,
define its image, its degree of openness and, as a result, the financial
well-being.
When creating and developing
international company business communications become more difficult because you
need to take into account not only the usual local ways of interaction, the
mentality of consumers and partners. Legislative and other aspects of other
countries can greatly differ from existing in your market.
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